Once you have developed your web site you need people to actually go to your site,
But how are they going to know you exist? (Especially when there will be so many other people trying to do the same).
How do you compete against the masses?
One of the FREE methods of getting people to know you, and hopefully getting to like and trust you is by you providing up to the date, valuable and good content that will help THEM. There are so many methods from writing Blogs, Articles, Press Releases and Classified Ad's. All these methods need to have links back to your website, they cannot be used to sell, just to give valuable information and get people back to your website. Your website or sales page is where the selling happens, NOT in the above methods. Their only purpose is to drive the traffic/ the people back to your website or sales page. But for this article I will simply focus on Articles writing.
Google is absolutely in love with article directory sites and has Ezinearticles.com at the top of its list.
Why??
Because this is an area where the public can get new, fresh content relating to whatever subject they are looking at, whether that be Golf, motor racing, keeping fit, pets, affiliate marketing etc etc. I won't go on because the list is endless!!
Google also loves the classified ad sites UsFreeAds, for Ad writing.
Even though I am talking about Google there other search sites out there, but the most popular and most used is.... Google, so it's make sense to focus on this one.
If you post an ad for a Classified Ad, a message for a Blog or an article on any of the above sites, in the way I am going to describe to you below, It WILL show up on the first page of Google's search pages within 7 - 14 days days.
OK so the initial part is to do the writing, now comes the part of getting YOUR efforts noticed over the competition.
(Now before you start having a heart attack and thinking to yourself, 'I hate writing', there are people on the net that will do it for you, there are programs that if you submit one article can spin 50 versions of that same article, there are things already written where you can get idea's from.... so take a sigh of relief and carry on reading)
Right so how do you optimise your info over that of your competition?
If you were to log onto Google's search pages and type in any search phrase in quotes "" what you will see is a list of numbers and pages that bring up results relating to what you have put in, directly underneath the box where you typed in your request.
If you use short term phrases, such as 'Car Racing' you will find the numbers will go into the millions (about 4.2 million to be precise), which for you to compete with is WAY too many my friend.
But if you expand out your search phrase from, 'Car racing' to lets say 'How to race a car' you will find the figure fall from the millions to 8790. That's right that's less than 9 thousand. Now that's more a level playing field. Ideally you would need the figure to be under 5000.... BUT hopefully you get my point right?
You ARE going to show up on the first page of Google within 7-14 days, and for FREE.
Hopefully you are starting to see your little cake take some shape, we have got the filling and the cake made, now just to add the icing to the cake... so to speak.
The title of your article is the key to getting it read, so make sure your phrase you used in your search box is included in your article title! Just like what the papers, magazines do all the time!! But if it's not possible to get that as the title it has to be short, sweet and to the point. It has to grab the attention of the reader, enough for them to want to read more about it. Makes sense don't you think? If your title is boring why would people chose your article over the thousands of others? The final part to this 'cake' is to make sure the information you provide is relevant to the title.
Don't sell a lemon cake which is boxed up inside a chocolate cake box!!
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